Event

Web Marketing for Creators: Platforms and Connections with Sean Cranbury

Local web marketer and cultural programmer Sean Cranbury will guide you through a full program designed to give you the perspective and skills necessary to market your work and ideas using the web. In this workshop you will learn how to create, control, and share your work, content, and vision online using simple web-based tools. You will discuss the fundamentals of web platforms (websites, blogs, tumblrs), social media (Facebook, Twitter, Instagram, Pinterest), and how they integrate with more traditional marketing channels. The morning session will focus on creating your own customizable homebase on the web using free tools like Tumblr, WordPress, Blogger, an others. The afternoon will feature in depth discussion around social media, web marketing, and the basic principles for sharing, collaborating, and owning your content online. This workshop is designed for the beginner and intermediate user. All attendees will leave the day with a greater understanding of the strategies that they can use to execute their own vision online.